Shae Matthews
The world’s #1 Mens Inner Game mindset and masculinity dating coach
Welcome to the Liberated man - Masculine actualisation training system
With the help of shaes 15 years of experience as a mens seduction, lifestyle design and relationship coach you will Learn how to overcome chronic self-doubt, unleash confidence, and build a fulfilling masculine life in a natural and integrated way.
Do you want to…
- MASTER YOUR MIND AND BECOME CONFIDANT
- LEARN TO APPROACH AND SEDUCE WOMEN WITH THE RIGHT SKILLS AND ATTITUDE
- APPLY PERSONAL LIFESTYLE DESIGN STRATEGIES TO OPTIMIZE YOUR CIRCUMSTANCES, PSYCHOLOGY AND PHYSIOLOGY.
ONE ON ONE MENTORING, ONLINE PROGRAMS, LIVE WORKSHOPS
For over 15 years, Shae Matthews has been a world leader in supporting men to transform their beliefs and learn life changing mental, emotional and spiritual skills. He is recognised as a specialist in helping men that want to be more confident in their dating and social skills, improve their professional confidence, the be a beast in the bedroom as well as teaching how to be more at peace with who you are and develop self love, worth and personal freedom from the existential crisis many men are suffering from.
Shaes coaching is aimed to first help you feel better in general as well as train you in more effectively expressing yourself as a high self worth individual that lives more from a consistant feeling of abundance and gratitude for life experiences.
Over his intensive multidisciplinary career shae has developed a truely unique and unparalleled set of coaching methods that blends the clients personal situation and needs with coaching that draws from a comprehensive understanding of lifestyle design seduction, relationship coaching, energy psychology and transformation, psychotherapy, trance states, meditation techniques, knowledge of neauro linguistic programming, hypnosis, breathwork, tantra, sex coaching as well as as well as a lot of wisdom that has been hard acquired over his lifetime of being a romantic adventurer and spiritual warrior the last 20 years.
Shae has helped tens of thousands of men worldwide with his coaching, lectures and online trainings. His greatest aim is to support and guide other great men to free themselves from chronic insecurities and self-doubt and achieve their fullest masculine potential in their dating, relationships and sex life and become confidant, capable and resilient man ready for the knocks and challenges of life.
CLICK HERE TO BOOK A CALL WITH SHAE
Get a free consulting call with one of our TNL team members.
Shae's Videos

YOU ARE ENOUGH - Women are a by-product - Shae Matthews Inner Game Advice

The 4 Types of Masculinity - Shae Matthews goes deep on the Secrets of Archetypes

How to go from Neediness to Abundance with Shae's 5 inner game hacks

Inner Game: Why your thoughts & feeling are LYING to you!

Shae on The True Meaning of Love and The Purpose of Long Term Relationships
As our resident Inner Game coach, Shae Matthews brings a unique skill set to help identify and evolve limiting beliefs for students that are crippling their ability to meet women.
Whether you’ve been rejected one too many times or are still carrying around baggage from a bad break-up, Shae acts as a trusted companion to help navigate the pain and confusion that will inevitably build up as you walk through life and empower you to discover a future of potential and possibilities.
Love is the only adventure.
Shae can not only be found leading meditation on live workshops but he also excels as an in-field coach, being by your side and listening in to your interactions with women. However, he truly shines in a 1 on 1 setting where he can get a very deep and personal insight into you as a man, your offerings to women and the journey moving forward, a privilege you’ll enjoy on our live workshops.
Shae's INTRO VIDEO

YOU ARE ENOUGH - Women are a by-product - Shae Matthews Inner Game Advice
LEARN MORE ABOUT SHAES STORY AND WHAT INNER GAME COACHING AS REALLY ABOUT
THE PAIN MEN FACE AND THE OFFER TO ESCAP
The sad truth is that many men have real dreams and desires to be happy and fulfilled in their masculine potential but instead of being able to have the choices and the freedom they desire with life style and women they live lives of quiet desperation resigned to conformity within their frustrated and unmet needs and desires.
Moving from one activity to the next in an unconscious desperate state of survival, obligation, seeking meaning, connection and fulfillment.
Despite the abundance of distractions in materialism, political ideologies and quick fix feel good influencer advice offering empty and useless distractions, these fake solutions only superficially concealing a deeper existential problem that many men feel about their lives and potential.
When it comes to feeling free and powerful especially in relationships and sexuality many guys feel a sense of despair and frustration that they dont know what to do to get some control in that area of their lives. Many men long for something more than wasting time trying to date women they dont really like because the online apps leave with no options. For other guys they often feel overlooked and left out socially feeling largely ignored in real ife as well unable to do anything but watch life from the side line and let the women they desire to be with walk past but but have no ability to make a connection or do anything about it.
This feeling of hesitation that then leads to regret, frustration and being stuck is a result of the limited inner conditioning and habits of thinking and feeling like its not possible or not for them. Of course without some change this just eave them in a loop of mundane monotony living a manipulated life.
The work that shae does with inner game is designed to save his clients from getting caught in negative loops and bad choices that limit the true potential that is available in his clients life.
This is what this work is dedicated to. For the few lucky men that are ready to go beyond their doubts and pride. To stop doing the same old superficial things and getting the same old failing reactions.
Inner game coaching and masculine actualisation training is about changing the way you operate from predictable limited conditioning made of simplistic toxic beliefs and behaviors to a new and powerful set of beliefs and skills that put you into present time experience of our life as a creator. From there you can begin to live more of a life of romantic adventure that is filled with chances to grow and become more of an effective man (spiritual warrior) that has way better and more options than before the training.
For the lucky few that take this chance to really get the life and fulfillment you desire a new life awaits.
If you are one of these men that has had enough of the frustration and self doubt that arises from wasting time and missing out on the things you really want and you are ready to do what it takes to become a liberated man this is your calling
For the first time in years Shae is coming out more into the public sharing his coaching and mentoring wisdom to a chosen few men that are ready to break their own limitations in the sociocultural matrix and rebuild themselves to become the kind of man they have always wanted to be. A man of action, self confidence and choice that is living with a purpose.
Over the last 20 years shae has relentlessly studied and applied himself to self development, spirituality and understanding what it means to be a romantic adventurer and spiritual warrior.
Part of shaes coaching is that you can be confidant he will be able to help you in some way and give you real coaching that works because he has himself faced many complex,difficult and frustrating circumstantial challenges in his life including issues with family, health, relationships and professional life and through these personal experiences combined with the application of his coaching skills and constant training he has developed a powerful world class ability to find solutions to many issues men face these days.
ABOUT SHAE
With over 15 years as the head inner game coach for the natural lifestyles shae is one of the founding executive coaches on the TNL team along with James Marshall, He has a deep interest and knowledge of with masculine self development, tantric spirituality, health and wellbeing, massage and body work, peak performance mindsets, modern dating methods, kink and dominant submissive sexuality and has been on a personal as well as shared journey of romantic adventure and spiritual warriorship for over 20 years.
His greatest passion is to teach and share his work and skill with cleints that are capable and ready to grow and learn to take themselves to the next level.
Since 2007 shae has been a pioneering member of the TNL team that introduced “inner game” coaching methods to the trainings along with advanced meditation techniques, transformational hypnosis tools, tantric sexualiaty training, models for connecting to archetypal masculinity, bdsm and kink play and shamanism to name a few of the biggest contributions to the TNL experience.
Shae is more often working the background more privately developing his work in group workshops and one on one sessions with the guys that are ready for a next level ntegrative approach.
Shae has a vast and multidisciplinary skill set unparalleled in his field and different from anyone else on the TNL team.
Over his 15 year career as TNL executive inner game coach, shae has had a vast and interesting experience in helping thousands of clients with inner game issues as wellas the real world training of skills that helps his clients get the relationships and romantic sexual adventures they desire.
Although he does not publicly talk about it much he is himself a highly accomplished lover with years of relationship and sexuality experience that he has intentionally combined with traveling the world and having both short and long romances with all kinds of interesting and beautiful women over the years.
He can help his clients from experience of opening many women to amazing new sensual experiences and sexual potentials with his body work and sexual techniques and he enjoys teaching guys to be the kind of lover that will be remembered forever as that guy that really opened her to new things.
Aside from that shae has traveled the world and learned about many great teachers also. From personal development seminars, working with the australian sexuality community, to chinese martial arts and eastern tantric spirituality along with periods of exploring the worlds of shamanic practice through prayer, fasting, vision quests, sweat lodges and psychedelic medicines deep in nature. He is a true OG coach that is a one of a kind in the field of dating, masculinity and how to navigate the existential shit show that is the times we live in on this planet.
How to begin your transformation
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Step 1 - book a free 15 minute call or get onto a chat with shae to discuss the training options
Find out How you can successfully get started on a journey of self-mastery, social liberation, and lifestyle improvement that will radically transform your destiny as a Man.
Step 2 - take some Online Training
- Shae offers a number of online courses aimed at rapidly accelerating your understanding of key areas of masculine improvement like sexuality, intent, self-esteem, social freedom, and archetypal work. These include
THE 7 DAY AWAKENING PROGRAM
- A powerful State-of-the-art inner game framework to rapidly get you out of your rut, open you to possibility and experience transformation that will help you take action on your personal and professional goals..
- Plus you get access to some of the most effective field tested frameworks of inner game mastery that will teach you to understand and integrate your experiences in a way that will get you better results across all domains of your life permanently.
THE WAY OF THE BLACK DRAGON TRAINING
- The Way of The Black Dragon training system is the pioneering archetypal masculinity training originally created by shae in 2010. Integrating many poweful and useful frameworks and practices this training is designed to help men become embodied and expressed in the 4 major archetypal faces of the male personality. The Warrior, The Lover, The King and the Magician.
- Packed with life changing exercises and tools this is one of the most popular and effective trainings shae has ever created.
THE SENSUAL MASSAGE MASTERY TRAINING
- Learn the skills to give an amazing sensual massage and make your date melt in your hands. This training takes you through all you need to give massage in a number of settings sitting, in clothes, on a massage table and on a bed or matt on the floor. You learn how to perform massage on all areas of the body (hands, face, feet, and full body front and back as well as work in different positions, face up and down.
- THE INNER GAME AUDIO MEDITATION SERIES (THESE INCLUDE A RANGE OF SPECIFIC MEDITATIONS AND HYPNOSIS AUDIOS THAT CAN BE USED TO BE MORE CONFIDANT, HEALTHY, HAPPY AND FREE.
- A classic in the shae matthews system of inner game each of these audios is designed for a specific purpose whether its having more positive attitude and feeling of the future, cleaning up stuck emotions and trauma, getting more energy or motivation to do the things you really want to do or to explore your inner masculine archetypes and balance your inner psychology with transformational hypnotic techniques there is something for everyone in this collection.
Step 3 - GET 1-on-1 Mentoring with shae
The most advanced and effective way to take control of your life. A combination of live calls and training materials that are tailored to the your situation, designed to help you to breakthrough old habits and beliefs and achieve new thinking and behaviors that will take you to peaks of fulfillment and abundance in your life.
Why every Man needs Inner Game in his life
It’s a daunting feeling to realize that your life is not progressing the way you’ve always dreamed of. Countless men out there face the common challenge of not knowing what to do from where they are and feel stuck in a perpetual grey zone that does not serve them nor provides them with the level of relationships and the type of lifestyle they aspire to. Most of them try to alter the status quo by accumulating external markers of success like cool cars, prestigious job titles, and expensive techs, in the hope of attracting a better life, only to find out that nothing has really changed in their situation.
After decades of intense research and work with such unhappy men, I learned that to catalyze real, lasting personal transformation and improve external parts of your life such as romantic and social relations, one must first understand and solidify the inner ‘core’ aspects of himself: his self-worth and sense of masculinity.
The codified method I use to do so is a combination of principles obtained from several fields of study I mastered in my long career including Neuroscience, Psychology, Neuro-Linguistic Programming, Energetic Psychology, meditation sciences, and Esoteric traditions of mastery from eastern and western philosophy –– I call it “Inner Game”.
The purpose of the coaching
To Heal, Dissolve, Unlock.
Most programs and teachers out there only prescribe superficial changes in thought or action by sharing information without really supporting your deeper inner development and subconscious belief change. This results in a sense of frustration where you know what you should do but you feel like you can’t do it.
We begin by Healing past emotional wounds and feelings of guilt and Dissolving shame and chronic fears first so that we can rapidly and safely transition to Unlocking your confidence and authentic personality to get the results you want in life without any setbacks.
Develop powerful masculinity.
One of the key goals of the mentoring is to create personalised, action-based strategies that you can implement right away to see massive changes in core areas of your life like sexuality, social skills, assertiveness, empathy, leadership, and many more.
In direct opposition with most static ‘therapy only’ schools of inner work out there, the ultimate purpose of Inner Game is to transition to a dynamic practice that will also tangibly improve several ‘outer’ parameters in your life like the way other people perceive and are influenced by your masculine presence.




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Get a free consulting call with one of our TNL team members.
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Get a free consulting call with one of our TNL team members.
Meet the other TNL coaches


Alex León
Alex brings a unique perspective to the coaching team having had humble beginnings as an introverted German/Austrian heavily invested in electronics and programming, only to break free and embrace a new way of connecting with women and the world.
More about Alex
Shae Matthews
Our resident Inner Game coach, Shae Matthews specializes in removing a student’s internal blockages, and rewiring their core beliefs through a combination of meditation, NLP and other techniques to help them fast track their way to success with women...
More about Shae
James Marshall
Founder and CEO of The Natural Lifestyles, James specializes in low-energy, high-impact seduction. Combining years of hardcore Shaolin Kung Fu training with years of Australian hippy rock and roll game, James’ wide variety of experiences allows him to see the simple problems stopping men from having the women they want, and the steps needed to be taken to become natural with women.
More about James
Virag Tierra
After being personally trained by James for the past five years and collaborating on dozens of workshops as a guest-teacher, TNL’s newest rising star, Virag, has now joined the crew as a full-time executive coach.
More about ViragCombining dozens of years of experience in Natural Seduction & Lifestyle Design, The team at "The Natural Lifestyles" specializes in taking men from a dating life of scarcity and little abundance of women, to giving them the freedom and choice that they desire in their relationships.